Showing 5 results for the author: dboettcher.
Why doesn’t the media pickup my press releases?
While discussing this topic with clients, 9 times out of 10 I can pinpoint why the media hasn’t picked up a specific story. Below I share some tips on how to get your story publicized. 1. Don’t take it personally … Continue reading
Stick With What Works For YOU!
This blog post is for all of my clients and friends who feel overwhelmed by the vast amount of marketing vehicles (esp. tech-based) available these days. My advice, like Chris Brogan’s, is RELAX, focus on the basics and stick with … Continue reading
Why Buy Locally Owned?
Great article! Top 10 Reasons to Buy Local. sustainableconnections.org/thinklocal/why
The Quality Triangle
A little review of the Quality Triangle. Life is unfair. Unfortunately, you can’t have all three – a project done in a flash, with the highest quality and lowest price. You’re going to have to sacrifice one. Of course, we … Continue reading
Door 2 Door Rides
Our marketing team started off by facilitating branding exercises, which lead to the selection of a service name and overall brand. Next, a new logo and visual brand was created for the shared ride service. A marketing and PR plan … Continue reading